Appropriately festive gift bags* and boxes* were sourced, along with Chinese luck knots, and mini paper lanterns* altered to suit. This was the first ever Chinese New Year window for the client, so care was taken to research what cuisine to feature - dumplings and pork/pigs because it's year of the pig. The target market was particularly receptive to this display.
This display led to the measuring cup and spoons being replaced and substituted several times over as product sold out. Stronger sales of the Joseph Joseph branded product range were apparent.