Autumnal Kitchenware Window Display

 

Handmade wreath props to evoke Autumn

Magimix & Kitchenaid

Mini Magimix and mussell pot with dry food styling of mussel shells.

Kitchenaid with dough hook attachment, bread proving bannetons and lame (bread slashing knife).

Client: London and American Supply Stores

Chinese Luna New Year 2019, kitchenware window display

Appropriately festive gift bags* and boxes* were sourced, along with Chinese luck knots, and mini paper lanterns* altered to suit. This was the first ever Chinese New Year window for the client, so care was taken to research what cuisine to feature - dumplings and pork/pigs because it's year of the pig. The target market was particularly receptive to this display.

*actually Christmas but perfect colour palette!

Client: London and American Supply Stores

Pastel kitchenware Christmas window display, details

Details from a pastel Christmas display.
Golden Christmas baubles were sourced to supplement the previously acquired stars.

Client: London and American Supply Stores 

Mothers' Day Kitchenware Window Display

Traditional pastels with an emphasis on pink on a range of kitchenware

to suit every Mothers' Day budget.

Client: London and American Supply Stores 

Last Hooray for Summer: kitchenware window display

This last hooray for Summer window is a bolder, warmer version of  the colour palette in the adjacent Easter window.

Use of astroturf links it in with the adjacent window.

Client: London and American Supply Stores 

Easter Kitchenware Window Displays

 

Two adjacent panels complement each other through use of colour schemes whilst using slightly different props, linked though topiary and astro turf.

 Conventional use of astro turf on floor of display.

Detail of complementary groupings. There is less of an Easter focus on the right, serving to highlight non-seasonal products.

The client sold out of some of these new sparkly bottles so others had to be swapped in their place.

Client: London and American Supply Stores 

Subtly Australian: Australia Day Kitchenware Window Display

 Pastel blue, card bunting flags are pinned in place like bunting 

and used a graphic device throughout the display. 

Australian made, owned  or themed products are highlighted 

with support from stock in the colours of our flag.

 The colour scheme is subtly patriotic but also Summery through the use of props to evoke the beach.

Client: London and American Supply Stores 

Earth Mama, Mothers' Day Kitchenware Window Display

The Earth Mama theme is conveyed through a natural, neutral colour palette of browns accented with Spring green and Autumnal orange. Whether one's mother makes pies, smokes food, drinks tea, makes her own bread, pasta, butter or yoghurt, is conscientiously plastic or waste free, or enjoys the luxurious pleasure of a glass of bubbly and fresh oysters after a hard day's work, there is something to suit everyone's mum.

Client: London and American Supply Stores 

Angry, Hot and Cool Mamas, Mothers' Day Window Display

The supplier of the 'Mama' range completed delivery of the third product in the series along with POS material just in time for Mothers' Day.

This included a solar powered turn table for the Angry Mama to spin her within her 'microwave' and an 'oven' for the Hot Mama. All 3 Mamas have proven extra popular since the installation of this informative window, teamed with a front of store, table display.

The client made some toast to prop in a toast rack and complement the Breville toaster, placed in this story as part of a Mothers' Day promotion.

Client: London and American Supply Stores 

Easter Kitchenware Window Display

Initial concept development sketch.

This year a concerted, self driven effort was made to dress the Easter windows as they had not been done before.

• Easter windows can be very bitsy due to the small scale of the merchandise. Cake tins were used to add visual presence and to complement the sweetness of Easter treats. Additionally...
• ...Hand drawn and cut out, larger than life rabbit props were made from reclaimed cardboard
• Temporary nest like structures made of woodstraw were fashioned, to evoke Spring
• Instead of a pair of aprons flanking the central panel, a single apron created the peak, in line with the solid background
• Chocolate moulds that had previously been deemed too irksome to repack were carefully unpacked to keep the soft colour palette as tight as possible. 
• Prop eggs from the Flying Frog Concepts Prop Library were used, instead of the eggs originally sourced for the client years ago.

The result was delighted customers and passersby with sell out sales of many items. Some stock was reordered and still sold through strongly. It made maintaining the window challenging but worthwhile!

Close up of central panel.

An assortment of stylised rabbit poses developed for the window. The yellow, orange and pale purple poses were used.

Baby rabbit, handmade cut out from reclaimed corrugated cardboard.

Rabbit cardboard prop.

Grouping the rabbit pancake ring with the crepe spreader, next to the Kitchenaid stand mixer helps to convey the purpose of the object for those not familiar with it.

Pretty in pink - and a fun way to display duck and baby chick biscuit cutters, by posing them in a ceramic egg tray with prop eggs. Taking a cue from the apron and oven mitts in the display, black and granite tones were strategically used in the window display to add impact, and a mature sophistication to what would otherwise be a very soft and feminine colour palette.

Reclaimed woodstraw was used to create several clean, earth toned bird nests. Here is a squirrel egg cosy with a pair of eggs in an enamel dish 'nest'.

This temporary prop nest made of woodstraw, cradles a speckled egg from the Flying Frog Concepts Prop Library. One dozen such eggs in speckled, pale blue and terracotta were used throughout the display.

 Client: London and American Supply Stores 

Icecream Window Display

Dry food styling, icecream sundae using faux fruit and artfully manipulated tissue paper. With the adjacent checkered background a retro, icecream parlour flavour is evoked.

Dry food styled, icecream boat using carefully rolled balls of coloured tissue paper. The effect can not be replicated by simply scrunching it up.

 Client: London and American Supply Stores 

Summer Kitchenware Window Display

Dry food styling to bring to life the elements of a punch recipe featured in book.

Dry food styling serving suggestions teamed with ice pop mould to highlight that homemade ice pops can be healthy, full of fresh ingredients - unlike store bought ones!

 A dry food styled serving suggestion.

 Client: London and American Supply Stores 

Christmas Kitchenware Window Display

 As per client request, window is full of stock so that passers by have to stop to take it all in.

New golden products by Robert Gordon in woodland themed shelf.

A cosy serving suggestion - without the use of food.

After placing this vacuum sealer in the window with a prop steak vacuum sealed in a bag, sales of this high ticket product increased markedly.

 Client: London and American Supply Stores 

Save the Bees: Spring Themed Kitchenware Window Display

From the Zeal Save the Bees campaign and range of products, a complementary colour palette of purples, greens, with soft pinks and yellow highlights is created. 

Supporting products generally have a natural world inspired, environmentally conscious theme.

Some of the Zeal Save the Bees range of products at eye level to highlight importance and accessibility.

Cardboard prop leaves were made to evoke the new growth of Spring.

Client: London and American Supply Stores