Wednesday, November 11, 2015

Classic Kitchenware, A Christmas Window Display

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Display design drawing.

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The client requested that the windows be as full as possible to make passers by stop to have a proper look. It works. Several popular items had to be pulled from the window to sell, then sold out.

The main window features traditional and classic kitchenware, major electrical brands and some new kits from Sausages Made Simple. The tone is set through use of traditional Christmas colours, with some turquoise to add a modern twist and some cool visual relief in the heat of Summer. This is balanced out with abundant use of red.

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The client has installed timed spotlights to midnight for their late night window shoppers.

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From a gift pack for a manual pasta maker, accesories with new optional motor.

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Gingerbread men cookie cutters - all of which sold out - with a cutter from gingerbread house template.

 Client: London and American Supply Stores

Wednesday, November 04, 2015

Fresh Gift Kitchenware, A Christmas Window Display

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Fresh green kitchenware is carefully balanced with complementary colours, purple and violet for an eyecatching combination. A light scattering of decorative gold stars complements the purple stars as well as providing a visual link to the central featured display to the left.

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Note that some weeks passed between the day photograph and this night photograph detail. In that time some products sold out.

Bright Gift Kitchenware, A Christmas Window Display

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A visual link to the main, central display is provided through the use of purple and gold star decorations. Products of a more novel, gift orientation were chosen to provide a light, bright foil to the more sensible main display, to its right.

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The Geometrix, boxed mug on the left provided inspiration through its rectangular tetrad colour palette.

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Only the most colourful and bright products are part of this story. These animal pot lid lifters sold out.

Client: London and American Supply Stores

A New Spin on Old School DIY: Kitchenware, Christmas Window Display

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A New Spin on Old School DIY kitchenware, featuring DIY Mad Millie kits and Solidteknics, Australian made cookware range.

As per client instructions there is an abundance of stock to stop the passers by in their tracks.

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Display design drawing.

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An impression of rich earthiness is created through a soft triadic colour scheme of gold decorations, copper finish products, natural material's browns, accompanied by grassy greens, golden yellows, with small splashes of orange all on a violet background.

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Customised by hand onion props, using real onion skin, prop up a pair of Onion Glasses.

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Cookie cutter, boxed gift mug and tea infuser serve as a woodland themed gift suggestion.

Client: London and American Supply Stores

Kitchenware, A Christmas Window Display

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Display design drawing.

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From left to right: Bright Gift Ideas, New Spin on Old School DIY Kitchenware, Fresh Gift Ideas.

Client: London and American Supply Stores

Wednesday, September 30, 2015

Spring Kitchenware Window Display

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Left to right: Snacks and Beverages, Spring Bright Animals, Future Chef on Trend, Spring Earth Animals.

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Novelty onion glasses.

Client: London and American Supply Stores

Spring Bright Animals Kitchenware Window Display

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Spring Bright Animals
Kitchenware featuring bright, cheerful animals both real and imagined.

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Client: London and American Supply Stores

Spring Earth Animals Kitchenware Window Display

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Spring Earth Animals
Kitchenware featuring animals of more natural, earthy tones. The display was built around the three woodland creatures featured on the lids of the glass clip top jars: owl, rabbit, deer. All similar creatures featured on other products help to create a woodland - more or less - story.

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Client: London and American Supply Stores

Make it Fresh in Spring, Kitchenware Window Display

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As per client request, Mad Millie and Sausages Made Simple, refreshed for Spring. Done by changing the background colours, adding extra shelves, as well as adding and subtracting products.

Client: London and American Supply Stores

Wednesday, August 19, 2015

DIY Dads' Day Kitchenware Window Display

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Fathers' Day window featuring DIY kits for home cheese making and brewing by Mad Millie, with sausage and salami kits by Melbourne based company, Sausages Made Simple. This window was used in conjunction with social media, the store's website, flyers, instore signage and a sandwich board to promote an Italian Cheese Making Class being run on the premises. It sold out and another class had to be booked.

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Detail.

Client: London and American Supply Stores